Why Is Communication Important in Leadership?Ī leader is someone who inspires positive, incremental change by empowering those around them to work toward common objectives. For leaders, it’s what enables them to rally their team around a shared vision, empower employees, build trust, and successfully navigate organizational change. A separate study found that inadequate communication can cost large companies an average of $64.2 million per year, while smaller organizations are at risk of losing $420,000 annually.īut effective communication impacts more than just the bottom line. In fact, the success of your business relies on it.Īccording to a report from the Economist Intelligence Unit (pdf), poor communication can lead to low morale, missed performance goals, and even lost sales. If you want to be an effective leader, you need to excel in communication.
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